Large images slow down your website, hurt SEO, and frustrate users. Learn how to compress images effectively while keeping them sharp.
Page speed matters. Google uses it as a ranking factor. Users abandon pages that take more than 3 seconds to load. And the single biggest factor in page weight is almost always images.
The average web page in 2026 weighs over 2.5 MB, and images account for roughly half of that. Compressing your images is one of the easiest, highest-impact optimizations you can make.
This guide explains how image compression works, when to use it, and how to get the smallest file size without visible quality loss.